Kurt Yeo left a 16-year corporate career in information systems to help smokers switch to vaping after he did so himself over a decade ago.
Rebecca Taylor was a Member of the European Parliament for the UK Liberal Democrats in 2013, when the EU agreed its current rules on vaping.
Martin Cullip, International Fellow at the Taxpayers Protection Alliance, has been a leading commentator on tobacco and vaping policy since 2008, with contributions to Spiked and Filter Magazine.
Sairah Salim-Sartoni has 16 years’ experience as a stop smoking advisor in the UK; first for the National Health Service and then for local authority stop smoking clinics. She went on to work for Juul Labs on scientific engagement, and now consults…
Lindsey Stroud started her journey as a political staffer and found her passion for tobacco harm reduction when she joined the Heartland Institute in 2016, diving into the world of vaping advocacy.
Skip Murray opened a vape shop with her son in Minnesota in 2015, which was forced to close due to ever burdensome FDA regulations, the pandemic and the EVALI misinformation scandal. She has since become a tireless advocate for safer nicotine products.
The reason safer nicotine products exist is to reduce the number of people who smoke, and by extension the death and disease associated with smoking.
7.69 million deaths are attributable to smoking every year, so finding safer alternatives to smoking has huge potential to improve public health. Alternatives like vaping.
Celebrities like Jack Nicholson, Samuel L. Jackson, Leonardo DiCaprio, and Tom Hardy have successfully transitioned from smoking to vaping, finding diverse and often unique sources of inspiration to make the switch in their battle against long-term smoking habits.