Flavours and flavour bans
Explore research on flavours, consumer preferences and restrictions on flavoured products. This hub brings together evidence and policy arguments, including the effects of flavour rules on access and switching.
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Menthol flavour HTPs help menthol smokers slash cigarette use by 80%, new U.S study shows
Menthol-flavoured HTPs are twice as effective at replacing cigarettes as regular tobacco flavour, according to new research.
